
AR, design and paid media for brands and creators who want to grow, launch and monetize.


+13 million insights from AR effects. Across Instagram, TikTok and paid campaigns — content built to reach and convert.
Augmented reality filters for Instagram and TikTok — from concept to viral effect, in 2D and 3D.
Campaigns on Meta, Google and TikTok Ads. Creatives, targeting, metrics and ROAS optimization.
Visual identity, social pieces and graphic material — aesthetics with a communication purpose.
Advertising copywriting, institutional writing and lyricist — from the hook to the brand narrative.
Dornelles
Grupo Boavida
Loud Coringa
UpdateChartsLaunched in October 2021, the So High effect went viral on Instagram and TikTok and established the WalterAesth brand. The full set of effects keeps earning captures and shares.
Every project starts hands-on: I test the tool, understand the platform, and only then structure the campaign or the effect.
Technical background in IoT and continuous study of UX and marketing. Aesthetics and data go together — a beautiful creative also has to perform.
From augmented reality effects to campaigns for companies and artists. Six years turning curiosity into delivery.
I understand the audience, the offer and the platform before any creative.
Design, copy and AR effects built to stop the scroll and communicate.
Campaigns on Meta, Google and TikTok Ads with sharp targeting.
Reading metrics and continuous adjustments to improve results.
Native creatives, paid traffic campaigns and AR effects for brands and companies that want to reach the right audience.
Propose a partnership →Official Meta credential for ads on Facebook, Instagram and Messenger.
Social media, advertising with Meta and campaign analysis.
Research, wireframes and prototypes focused on the user.
Effects, optimization and 2D/3D augmented reality projects.
Bachelor's degree in progress · 2026 – Present.
Internet of Things · 2022–2024. + AI and Financial Education.
I started at 14 creating augmented reality filters — and never stopped. In 2020 I launched my first public effect; in 2021, So High went viral and the WalterAesth brand took shape.
I worked in communication and paid traffic, then expanded into the corporate world as a copywriter for Grupo Boavida, lyricist for the singer Dornelles, and writer for Loud Coringa and UpdateCharts.
Today I am studying Advertising and keep creating AR filters and campaigns, blending creation, performance and strategy in every project.